Celebrate the spirit, culture, and color of San Antonio at Fiesta San Antonio, taking place April 16–26, 2026. Known as “Party With A Purpose,” this beloved 10-day tradition brings the city to life with hundreds of vibrant events that honor its rich heritage while supporting local nonprofits.

From the iconic Battle of Flowers® Parade, the only parade in the U.S. produced entirely by women, to the dazzling nighttime Fiesta Flambeau® Parade and the festive Texas Cavaliers River Parade, Fiesta offers unforgettable moments at every turn. Guests can immerse themselves in the energy of Market Square, enjoy the lively atmosphere of Oyster Bake, and experience the heart of the celebration throughout downtown San Antonio.

Alexander Marchant is proud to be part of the celebration. Our Olmos Park showroom will be offering our annual Fiesta medal, available for pickup throughout the duration of Fiesta. We invite you to stop by, collect this year’s collectible, and celebrate the season with us.

With an exciting mix of food, music, parades, and cultural experiences, Fiesta San Antonio is a can’t-miss celebration of community, tradition, and joy.